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Publicity Q & A

What Book Authors & Experts Most Want To Know!

POWER LAUNCH YOUR BOOK: "Radio is a powerful strategy for launching your new book or sharing your message," says Annie Jennings, whose firm, Annie Jennings PR, has created the most powerful radio campaign your money can buy. "Most people want to know what the return on investment (ROI) for a radio campaign can be for them. Although the outcome differs for each author, here is how radio worked for our client, author and expert, Reecy Aresty.

AUTHOR SAYS: "After several phone conversations with Annie, I finally decided to hire her, and to date I’ve gotten back 3 times my investment! Not only did she honor our agreement, she over performed! I was guaranteed 10 radio interviews in the Top 35 markets, but I actually had 19 + interviews in the Top 35 markets plus 2 others! Her professionalism, honesty, and values are a rarity today, as unethical business practices are rampant in so many industries.

Thank you Annie – you’re in a CLASS BY YOURSELF!

--- Author Reecy Aresty, Author Of "Getting Into College And Paying For It"

1. QUESTION: What Is A Media Style Site?

Good question!

SHOWCASE YOURSELF:  Authors and experts need a media website so they can showcase their expertise to the media in an organized and coherent manner. 

BEST AUTHOR OR EXPERT:  Keep in mind the media wants to book the best expert for their show or quote the best expert for the article or story.  The bigger question is "what is, what defines the best expert" for the media?

That depends. 

THE MEDIA KNOWS: Only the producer or journalist knows when they have found the right author, expert or authority for their objectives.  However, you can make it easier for them to make the right choice (and hopefully choose you) by developing a media site or a special page on your business or personal site that showcases YOU "media-style".

MEDIA-STYLE SITE: How should a media-style site be laid out?  What are the elements of a media-style website and what pages should be included? 

That comes next!

Meanwhile, you can listen to the Annie Jennings PR audio recording of Media Website Review NOW. Just visit our audio recording page or just click right here.

FREE Special Report:  Media Training Tips For Radio

THE MOST POWERFUL RADIO CAMPAIGN YOUR MONEY CAN BUY: Our Top 35 & Top 50 Markets & Nationally Syndicated National Radio Campaign is HOT!

About Annie Jennings:  Annie Jennings of the National PR firm, Annie Jennings PR is a National Publicist specializing in promoting authors and experts to the media.  Annie’s vision and insight has revolutionized the publicity industry as many of the publicity techniques, tools and strategies in widespread use throughout the industry today have been developed by Annie Jennings PR.   Annie freely shares her publicity strategies with authors and experts so everyone can have access to PR strategies, both the basics and advanced PR thought, so they can share their messages with millions for the betterment of all. 

Annie created the concepts of media websites and online press kits, defined how to create a powerful platform, developed the most advanced branding concepts known to the industry, created the HOT 35! & HOT 50! Radio campaigns where you are only booked on TOP SHOWS in major BIG CITY markets and on regional and nationally syndicated shows and crafted the revolutionary Pay For Placement Publicity Program that has helped thousands of authors and experts build powerful platforms. 

Annie Jennings PR has over 25,000 authors experts signed up with her company and every morning Annie and her staff have but one thing to say:   “Let’s Kick It Up A Notch Today!” 

BOOK PROMOTION TESTIMONIAL: " In this age of "too bad for you" customer service, the staff of Annie Jennings PR is an absolute treasure. These folks do what they say they will do, on time and with great results. I went to Annie Jennings PR after a frustrating year of little action on the part of a previous publicist. Annie Jennings PR had confidence in my book and the expertise to ignite a "buzz". And they did it inside of three weeks! I wrote take Two Apples And Call Me In The Morning because I had a message I wanted to get out and. I am so grateful to Annie Jennings PR for helping me accomplish my goal. In my book, they are an investment well worth making!"

--Judy Stone, MSW, CN

RADIO PUBLICITY TESTIMIONIAL: "I had a very short time span to get my message out on radio. Annie made a promise to me. She delivered on that promise and, she did it on time! I couldn't have asked for a better outcome. . . . I would recommend Annie Jennings PR to anyone who is serious about getting a job done and getting it done on time."

-- CNN Investigative Journalist & Author Of The New Book, God Stories, Jennifer Skiff

PUBLICITY TELESEMINAR TESTIMONIAL: Thanks so much for conducting such a wonderful teleseminar on creating media-friendly websites!  With my permission, you and Maria critiqued my website during the call and I’ve already implemented several of your suggestions.  Please let me know when the next one comes along, as I’ve got colleagues and clients who’d love to participate.

-- Liz Bywater, PhD, President. Bywater Consulting Group, LLC

BUILDING A POWERFUL PLATFORM TESTIMONIAL: "Annie Jennings and her team are the best! I highly recommend her 100% I have worked with a few publicists and none compare. What she did for me has created a ripple effect over the years...the rewards for each placement she got me continue longingly.

-- Dr. Laurie Moore, Animal Intuitive

PUBLICITY TELSEMINAR TESTIMONIAL: The Annie Jennings PR teleseminars are fun and innovative--but more importantly, the techniques work. I consistently get calls from producers and journalists who find my media site. This month's results included a segment on National Public Radio (NPR) and an appearance on the Today Show. When fires threatened the area, believe it or not, among the first items packed up for evacuation were the notes and CD'S from Annie Jennings PR! Annie, as you know I am an avid fan of your teleseminar series. Implementing your suggestions have really paid off. My media site consistently attracts the calls of producers, journalists, and meeting planners--and the media training you suggested has been invaluable. This month alone resulted in a segment on National Public Radio and an appearance on the Today Show and both invited me back!"

-- Diana L. Guerrero, Author, Speaker, Animal Expert

Book Promotion