Branding Story: I spoke w a C-Suite professional who works for a major pharmaceutical company who hires consultants & speakers & asked him, he decides whom to hire”? The answer is one the will surprise you but is loaded with ‘read between the lines’ strategy.

He said, “I hire the ONE who won’t GET ME FIRED.”

How he found them? His answer . . . BRAND!

#branding #bestPRfirm #performancemedia

Annie Jennings PR Public Relations Firm