Business Promotion Services, Marketing & Publicity

WANT TO UP LEVEL YOUR BRAND?

To create a strong brand start with a good business promotion strategy, marketing and publicity plan. Clients love to work with people they feel they know already. Clients love to work with businesses that treat them fairly and they love to work with people they trust. It’s easy to create a strong business that delivers these elements of know, love and trust. Media creates national expert status. Expert status, in turn, creates brand. A brand creates community. A brand attracts opportunity.

STAY VISIBLE TO YOUR MARKET

Want a brand that can stand the test of time? Always stay active. Our motto is to “be everywhere at all times”. Plan a business promotion strategy where everyone seems to know your name. Big brands stay visible to their target market. Promotion and brand building ideas include writing articles for your online newspapers (ask them to link back to your website for the SEO power), sponsor community events, buy advertising, initiate an online marketing campaign, get your business listing online, build a website . . . and more. The idea is to be seen everywhere. The ideal PR strategy is to go where your prospective clients are likely to see you. Be a guest on your local radio and TV show if your business is a local. You can also be a guest on radio talk shows in other cities and TV shows across the USA.

 

CREATE A GREAT BUSINESS EXPERIENCE FOR YOUR CLIENT

They will love you for it and tell others. Lay down a set of principles or rules that your business will abide by when dealing with your customers. Word of mouth can be worth a million dollars of business for you. But it works both ways, in that good word of mouth will creates lots of success and income for you but bad word of mouth can set the stage for ruin. Rule of thumb? Treat your customers like “a million bucks”!

 

BUSINESS PROMOTION Strategy

Be sure your clients know what’s in it for them. What will they gain by working with you. Why are you different from the others? Offer products or services that deliver the outcome your client desires. So ask the question “what would you like to accomplish?” to see if you both are a good match for each other. Be consistent. Be seen. Be heard.  Keep your publicity, promotion and marketing strong, creative, message oriented and again, consistent.