Radio Publicity Campaign: Major Publisher Sells Tens Of Thousands Of Book With #AnnieJenningsPR

Radio Publicity Campaign Publisher Testimonial

Publishers don’t hand out praise lightly. When Marjorie Conte of New World Library talks about what happened after a radio interview campaign scheduled by Annie Jennings PR, she’s speaking from the numbers, not just the feeling.

“We have experienced a jump in sales of certain titles into the tens of thousands after a radio interview campaign scheduled by Annie Jennings PR. I would not consider launching a campaign without including her services.”

New World Library has been publishing books since 1977, with a catalog that’s produced genuine bestsellers over the decades. When a publisher with that kind of track record says a radio campaign moved the needle on sales by tens of thousands of copies, that’s not a marketing claim. That’s a publisher describing what actually happened to their bottom line.

It’s also a reminder of who benefits from a well-run publicity campaign. It’s not just the author standing in front of a microphone. It’s the publisher watching sales figures move because the right radio bookings put the right book in front of the right audience, at the right scale, again and again.

Why self-published and traditionally published authors should include a radio publicity campaign in their media outreach strategy:

In just a few minutes on the phone being a guest on a radio talk show tens of thousands – or more! – people will know your name.

As promised, here is more about our top markets Radio Campaign, which includes UNLIMITED media training.

This extensive media training helps you become a savvy, prepared, confident guest and teaches you how to promote your interests during the interview. You will work with our professional radio talk show host and news anchor to identify the socially relevant topics and conversations that would be of interest to the radio shows and their listeners.

Phoners: The radio interviews are done via telephone. This format makes it easy for you to be heard in the top listenership, major cities as ranked by Nielsen as well as enjoy widespread exposure via the national radio shows – all with a phone call.

Guest Friendly: Interviews are guest friendly. You are encouraged to showcase your expertise, build a relationship with your listeners and promote your interests during the interview. Your unlimited professional media trainer will be sure you have a great answer to the question, “How can our listeners find out more about you?”.

National radio shows can be included in the campaign if you qualify for the profile of the show. Our staff knows the profiles of all the shows and works with you to create segments that naturally fall within your area of experience while matching the profile of the shows. National exposure allows you to reach a tremendous number of listeners giving you significant outreach across the USA.

Be sure to check out our real publicity clients stories of success told in their own voices (a transcript is provided in the podcast/post as well). You will love our clients as they also talk about their own strategies and how they leveraged their media into more opportunities.  https://anniejenningspr.com/real-stories-of-success/

ABOUT THE FAMOUS ANNIE JENNINGS PR RADIO CAMPAIGN – GUARANTEED DELIVERABLE!

Annie Jennings PR books your interviews on shows in the top, most influential markets and/or on nationally syndicated shows and networks. You are booked on stations ranging from 5,000 to 50,000+ watts (signal size), giving you access to high-impact, high-listenership radio shows.

High-powered shows in major cities: You are booked on big city shows that broadcast to the heart of the market and considered major players with strong listenership.

Your radio campaign does NOT include radio bookings on the following:

• No low-listenership radio shows
• No overnight radio shows
• No shows in the middle of nowhere
• No shows on the outskirts of major markets

REAL CLIENTS: Annie’s radio clients report that they experienced important outcomes allowing them to:

• Reach a high-impact, high-listenership audience with each radio show booking
• Get widespread national exposure with bookings on national radio shows
• Secure media assets that can be leveraged for specific outcomes
• Alert their community as most of the interviews stream online so anyone can listen wherever they are
• Create awareness of their brand leading to stronger brand name recognition
• Establish ‘proof of concept’ of their expertise via association with big brand media
• Create national expert status proving they are a talented, experienced and credentialed expert commenting on socially relevant issues in their field
• Promote their interests according to the profile of the show
• Enjoy free unlimited media training to develop great guest skills

Interviews are ‘phoners’: Radio interviews are conducted over the telephone. This easy access to America is a fast and effective way to reach the marketplace.

Trending: Interviews can also be distributed as a podcast exponentially increasing your coverage.

Tremendous exposure coast to coast via National Radio Shows: Annie Jennings PR books radio interviews on Regionally & Nationally Syndicated radio shows that reach numerous markets with just one interview. Nationally syndicated shows offer tremendous exposure and the ability to blanket the country with your message.

National radio shows are extremely powerful for you and your brand. Plus, you can promote your interests while on the show. Your free unlimited media training explores how to promote your interests according to the profile of the show. Your media training is designed for you to develop an in-demand skill so you are a prepared, confident, and an overall great ‘ratings bonanza’ guest!

GUARANTEED RADIO PUBLICITY CAMPAIGN: All radio talk show campaigns have a guaranteed deliverable. That means that Annie Jennings PR guarantees the radio shows will be booked according to the contract provisions. Your radio campaign includes:

• Professional UNLIMITED media training for your entire radio campaign so you feel prepared and confident and ready to be great guest
• Your media trainer conducts a practice interview just like you can expect in real interviews. Clients LOVE this!
• Message creation and content strategy development to find your voice as it relates to the national conversation
• Advanced headliner booking strategy that gets you booked on major radio talk shows
• Access to our 24/7 news division to keep you informed on relevant breaking news
• Professional, highly-skilled radio bookers who are respected and trusted by the media, giving you access to the producers & hosts of the biggest shows

Get booked fast. Get the #1 radio talk show campaign in the industry only offered by Annie Jennings PR.