MEDIA DREAMS COME TRUE!
Big #publicity media creates national expert status. That important to your growth, development of your business and of course, your reputation.
Many of our clients ask us to book them in the media as experts. We ask them to provide their bio, resume, previous media experience and lots more. Once they have all of their media assets in place, the idea for them is to optimize their potential.
Have you ever wondered how someone you know, who happens to be in the same business as you, gets a quote in a major media brand, dream-worthy outlet with millions and millions of page views?
And better yet, and this can happen a lot, the media placements can include a link back to a website or to a book on Amazon? This is outstanding for you or anyone in the media as the media provides tremendous outreach to people who may be in a position to hire you, offer you a speaking event or buy your book!
Most of all, did you know THAT COULD HAVE BEEN YOU?
This is what our marketing and publicity firm, #AnnieJennings PR, does for credentialed experts that have the qualifications or the expertise needed for the media to say ‘yes’ to them. We call these accelerators to your business growth and development COMPETITION ASSETS.
The media, from producers to journalists, have a responsibility to provide qualified and experienced guests or commentary. Your previous media is very important to you and they are called media assets for that reason. They help position you as someone who is socially relevant, has recent media experience and is knowledgable about the currents trending in our world.
Many great experts are available to the media, but the question is WHY YOU? Your previous media acts as a qualifier and points to proof of concept that you are a great expert.
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