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Why Use Print Publicity For Book Promotion?



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Print Media Longest Standing Relationship with Marketplace

Why Use Print Publicity For Book Promotion?Over the years many well known print and online media outlets have built up tremendous power and influence.  For authors and experts, having their name appear in one of the top newspapers or highly circulated magazines associates them with strong, powerful and well branded media names that have an impact and mega reputation in our society and are influential in your new client attraction strategy.

Print media of this nature supports your credibility.

It also adds power to your media bio and platform and earns you the position as a national expert and thought leader in your field (stuff money cannot buy).   The thinking is, that if a major respected media outlet has chosen you to offer insight and expert commentary then the inferred message is that you are tops in your field.

Other Media – TV Shows and Radio Talk Shows– Can Pick Up Story

If an Associate Press story breaks that is relevant to the issues being discussed in our country, TV and radio, who also want to be relevant and follow the news cycle , tend to cover the issue as well and many times prefer to book the expert quoted in the article as the guest expert on their show.

Get started with print publicity today!

Book Promotion with Annie Jennings PR

Annie Jennings PR is a book promotion, print publicity, and corporate media strategy firm that works with lots of major and influential national media including CNN, FOX News, MSNBC, TODAY, TIME Magazine, US News & World Report, The Street, AOL.com, YAHOO.com, MSN.com, Woman’s World, Woman’s Day, Ladies Home Journal, Redbook, Cosmopolitan, Men’s Life, Wall Street Journal, Washington Post & lots more media outlets.

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